Behind the Interface: Shaping Bud-e's Mobile App for Urban Commutes
Behind the Interface: Shaping Bud-e's Mobile App for Urban Commutes
Behind the Interface: Shaping Bud-e's Mobile App for Urban Commutes
About Company
About Company
About Company
Bud-e is a leading Hyderabad-based EV two-wheeler maas provider empowering gig workers and redefining urban mobility by providing everyday short-distance commutes by solving first and last-mile connectivity issues with electric, seamless & dockless solutions.
Bud-e is a leading Hyderabad-based EV two-wheeler maas provider empowering gig workers and redefining urban mobility by providing everyday short-distance commutes by solving first and last-mile connectivity issues with electric, seamless & dockless solutions.
Bud-e is a leading Hyderabad-based EV two-wheeler maas provider empowering gig workers and redefining urban mobility by providing everyday short-distance commutes by solving first and last-mile connectivity issues with electric, seamless & dockless solutions.
Backed by Suniel Shetty and Vijay Devarakonda
Backed by Suniel Shetty and Vijay Devarakonda
Backed by Suniel Shetty and Vijay Devarakonda
Project Overview
Project Overview
Project Overview
Designing user experience for shared micro-mobility services was a big challenge. It involves an understanding of user behavior & needs and underlying issues to build the right solution for business, market, and end-user.
Designing user experience for shared micro-mobility services was a big challenge. It involves an understanding of user behavior & needs and underlying issues to build the right solution for business, market, and end-user.
Designing user experience for shared micro-mobility services was a big challenge. It involves an understanding of user behavior & needs and underlying issues to build the right solution for business, market, and end-user.
In this case study I'm going to share my research, the design process that I followed, and my learnings while building the bud-e mobile app.
In this case study I'm going to share my research, the design process that I followed, and my learnings while building the bud-e mobile app.
In this case study I'm going to share my research, the design process that I followed, and my learnings while building the bud-e mobile app.
Industry
Electric Shared Mobility
Role
Product Designer
Project Duration
July 21 - March 2022
Role
Product Designer
Project Duration
July 21 - March 2022
Roles & Responsibilities
Roles & Responsibilities
Roles & Responsibilities
I'm a part of the core product team where we are building products to redefine urban mobility. On a daily basis, I collaborate with Product Managers and Developers by managing the entire design lifecycle of web & mobile applications in bringing out the products live.
I'm a part of the core product team where we are building products to redefine urban mobility. On a daily basis, I collaborate with Product Managers and Developers by managing the entire design lifecycle of web & mobile applications in bringing out the products live.
I'm a part of the core product team where we are building products to redefine urban mobility. On a daily basis, I collaborate with Product Managers and Developers by managing the entire design lifecycle of web & mobile applications in bringing out the products live.
Research & Ideation
Researching and planning the essential features of the product to achieve business goals
Wireframe & Prototype
Building prototypes and testing with real users to reduce the risk of failure
UX Design
Craft a delightful user experience that impress the users from
the first moment.
Developer Handoff
Exporting assets and design specs guidelines to translate designs into working products.
So without further ado, let’s get started🚀!
So without further ado, let’s get started🚀!
So without further ado, let’s get started🚀!
01. Research
The State of Shared Mobility
The State of Shared Mobility
The State of Shared Mobility
I researched to gain a deeper understanding of Insights about users, markets, competitors, and metrics by doing interviews or surveys or asking myself. I have done 4 different types of research as you can see below
I researched to gain a deeper understanding of Insights about users, markets, competitors, and metrics by doing interviews or surveys or asking myself. I have done 4 different types of research as you can see below
I researched to gain a deeper understanding of Insights about users, markets, competitors, and metrics by doing interviews or surveys or asking myself. I have done 4 different types of research as you can see below
Desk Research
It involved in gathering data from existing resources that have already been done
User Research
Understanding user needs, goals behaviors and Problems, obstacles they are facing in the sector
Competitors Research
Learning success & mistakes and finding out good & bad about competitors.
Market Research
Understanding the size of the market, market shares, business models and cost structures
Desk Research
Desk Research
Desk Research
Initially, I started investigating with thorough desk research. I looked at articles, case studies, webinars & discussions where product designers from Ride-Hailing, Bike and auto Taxi, Car Pooling, Bike, and bicycle sharing startups explain about what are the challenges they face & insights, key learning while designing their products.
Initially, I started investigating with thorough desk research. I looked at articles, case studies, webinars & discussions where product designers from Ride-Hailing, Bike and auto Taxi, Car Pooling, Bike, and bicycle sharing startups explain about what are the challenges they face & insights, key learning while designing their products.
Initially, I started investigating with thorough desk research. I looked at articles, case studies, webinars & discussions where product designers from Ride-Hailing, Bike and auto Taxi, Car Pooling, Bike, and bicycle sharing startups explain about what are the challenges they face & insights, key learning while designing their products.
Desk Research 01
Desk Research 02
Desk Research 03
Desk Research 04
Desk Research 05
User Research
User Research
User Research
I explored the situation further with in-depth interviews (IDIs). I prepared a discussion guide and I spoke to 50+ Daily Commuters, who travel from point A to point B using public and other modes of transportation. to develop a greater insight into the challenges they face as well as how people use scooters, and the pros and cons of using them.
I explored the situation further with in-depth interviews (IDIs). I prepared a discussion guide and I spoke to 50+ Daily Commuters, who travel from point A to point B using public and other modes of transportation. to develop a greater insight into the challenges they face as well as how people use scooters, and the pros and cons of using them.
I explored the situation further with in-depth interviews (IDIs). I prepared a discussion guide and I spoke to 50+ Daily Commuters, who travel from point A to point B using public and other modes of transportation. to develop a greater insight into the challenges they face as well as how people use scooters, and the pros and cons of using them.
User Research 05
User Research 04
User Research 03
User Research 02
User Research 01
Competitive Research
Competitive Research
Competitive Research
To find the real pain points, Intentionally I used our competitors & different bike taxi or ride-hailing apps so that I can observe what’s happening with there between a user and an app. This process helped me to detect key issues and develop new solutions and also helped in learn the success and mistakes of competitors
To find the real pain points, Intentionally I used our competitors & different bike taxi or ride-hailing apps so that I can observe what’s happening with there between a user and an app. This process helped me to detect key issues and develop new solutions and also helped in learn the success and mistakes of competitors
To find the real pain points, Intentionally I used our competitors & different bike taxi or ride-hailing apps so that I can observe what’s happening with there between a user and an app. This process helped me to detect key issues and develop new solutions and also helped in learn the success and mistakes of competitors
Competitive Research 01
Competitive Research 02
Competitive Research 03
Competitive Research 04
Competitive Research 05
And also I started analyzing similar apps across the globe, This gave me good insights & understanding of business, Below are some of the companies that I analyzed.
And also I started analyzing similar apps across the globe, This gave me good insights & understanding of business, Below are some of the companies that I analyzed.
And also I started analyzing similar apps across the globe, This gave me good insights & understanding of business, Below are some of the companies that I analyzed.
As you can see down below, I gathered a lot of screenshots of different apps and spent a good amount of time analyzing them. The idea was to understand the design patterns & user flows. This is just to show you how my Figma file looked.
As you can see down below, I gathered a lot of screenshots of different apps and spent a good amount of time analyzing them. The idea was to understand the design patterns & user flows. This is just to show you how my Figma file looked.
As you can see down below, I gathered a lot of screenshots of different apps and spent a good amount of time analyzing them. The idea was to understand the design patterns & user flows. This is just to show you how my Figma file looked.
Market Research
Market Research
Market Research
To dig deeper into research I did market research. Market research is a critical component in the research of a new product or service. The main agenda of market research is to understand the size of the market, market shares, how people's attitudes toward e-scooters and some insight into the reasons people use e-scooters as a means of transport.
To dig deeper into research I did market research. Market research is a critical component in the research of a new product or service. The main agenda of market research is to understand the size of the market, market shares, how people's attitudes toward e-scooters and some insight into the reasons people use e-scooters as a means of transport.
To dig deeper into research I did market research. Market research is a critical component in the research of a new product or service. The main agenda of market research is to understand the size of the market, market shares, how people's attitudes toward e-scooters and some insight into the reasons people use e-scooters as a means of transport.
Disrupting the public transportation & Car Ownership
Disrupting the public transportation & Car Ownership
Disrupting the public transportation & Car Ownership
Short Distance
Short Distance
Short Distance
0-5 Miles | 60% of Trips in India
0-5 Miles | 60% of Trips in India
0-5 Miles | 60% of Trips in India
Vehicle Rental & Bike Taxi
Medium Distance
Medium Distance
Medium Distance
5-20 Miles | 25% of Trips in India
5-20 Miles | 25% of Trips in India
5-20 Miles | 25% of Trips in India
Vehicle Rental & Bike Taxi
Long Distance
Long Distance
20+ Miles | 15% of Trips in India
20+ Miles | 15% of Trips in India
Vehicle Rental & Bike Taxi
Long Distance
20+ Miles | 15% of Trips in India
Vehicle Rental & Bike Taxi
Comparision of Shared Mobility Services
Shared Mobility services based on
travel time, cost and privacy
Shared Mobility services based on travel time, cost and privacy
Shared Mobility services based on travel time, cost and privacy
Shared mobility services fill the gap between public and private transportation. In urban areas, shared mobility services helps in relieving the stress on public transit services during peak hours.
Shared mobility services fill the gap between public and private transportation. In urban areas, shared mobility services helps in relieving the stress on public transit services during peak hours.
Shared mobility services fill the gap between public and private transportation. In urban areas, shared mobility services helps in relieving the stress on public transit services during peak hours.
http://faculty.iitr.ac.in/~amitfce/pdfs/KathaitAgarwal2021SMIndia.pdf
http://faculty.iitr.ac.in/~amitfce/pdfs/KathaitAgarwal2021SMIndia.pdf
Shared Mobility B2B Use cases
A number of use cases that drive
growth in the shared mobility
A number of use cases that drive growth in the shared mobility
A number of use cases that drive growth in the shared mobility
Similar to e-mobility, demand for shared mobility is expected to increase in the next decade, largely driven by B2B Use cases of last-mile delivery for food, grocery, and e-commerce.
Similar to e-mobility, demand for shared mobility is expected to increase in the next decade, largely driven by B2B Use cases of last-mile delivery for food, grocery, and e-commerce.
Similar to e-mobility, demand for shared mobility is expected to increase in the next decade, largely driven by B2B Use cases of last-mile delivery for food, grocery, and e-commerce.
McKinsey & Company The unexpected trip: The future of mobility in India beyond COVID-19
McKinsey & Company The unexpected trip: The future of mobility in India beyond COVID-19
McKinsey & Company The unexpected trip: The future of mobility in India beyond COVID-19
02. Information Architecture
User Flow Diagram
User Flow Diagram
User Flow Diagram
I started assembling all the ideas and solutions from the research, and user interviews and created an overall concept and user flows/roadmaps/journeys/ Once the user journey had been established, I started to unpack the design flow for general and specific use cases.
I started assembling all the ideas and solutions from the research, and user interviews and created an overall concept and user flows/roadmaps/journeys/ Once the user journey had been established, I started to unpack the design flow for general and specific use cases.
I started assembling all the ideas and solutions from the research, and user interviews and created an overall concept and user flows/roadmaps/journeys/ Once the user journey had been established, I started to unpack the design flow for general and specific use cases.
03. Sketches
Conceptualization and Sketching
Conceptualization and Sketching
Conceptualization and Sketching
After finding out the basic requirements from product managers & reading the assigned user stories. Sketching helped me quickly get an overview of page structure and layouts.
After finding out the basic requirements from product managers & reading the assigned user stories. Sketching helped me quickly get an overview of page structure and layouts.
After finding out the basic requirements from product managers & reading the assigned user stories. Sketching helped me quickly get an overview of page structure and layouts.
Wireframes 01
Wireframes 02
Wireframes 03
04. Design System
UI Style Guide
UI Style Guide
UI Style Guide
In order to optimize our designs and bring consistency across all products, I created a design language system Solv. Our design system ensures better design collaboration between teams and able to welcome upcoming innovations without disrupting the existing experiences
In order to optimize our designs and bring consistency across all products, I created a design language system Solv. Our design system ensures better design collaboration between teams and able to welcome upcoming innovations without disrupting the existing experiences
In order to optimize our designs and bring consistency across all products, I created a design language system Solv. Our design system ensures better design collaboration between teams and able to welcome upcoming innovations without disrupting the existing experiences
Methodology
Methodology
Methodology
The explore for a methodology to craft interface design systems led us to look & follow the Atomic Design methodology by Brad Frost in 2016
The explore for a methodology to craft interface design systems led us to look & follow the Atomic Design methodology by Brad Frost in 2016
The explore for a methodology to craft interface design systems led us to look & follow the Atomic Design methodology by Brad Frost in 2016
The atomic design methodology is composed of five stages working together to create interface design systems. Each stage builds on the previous, acting as an aggregate of items from the preceding stages. By the time you reach the final stage, you have a fully developed design.
The atomic design methodology is composed of five stages working together to create interface design systems. Each stage builds on the previous, acting as an aggregate of items from the preceding stages. By the time you reach the final stage, you have a fully developed design.
The atomic design methodology is composed of five stages working together to create interface design systems. Each stage builds on the previous, acting as an aggregate of items from the preceding stages. By the time you reach the final stage, you have a fully developed design.
Primary Colors
Primary Colors
Primary Colors
bud-e's color palette has been created to reflect the spirit of our brand. Orange is used across all our communication as an essential element of branding. Black is used primarily for body text and headings, and White is used for screen backgrounds and negative space.
bud-e's color palette has been created to reflect the spirit of our brand. Orange is used across all our communication as an essential element of branding. Black is used primarily for body text and headings, and White is used for screen backgrounds and negative space.
bud-e's color palette has been created to reflect the spirit of our brand. Orange is used across all our communication as an essential element of branding. Black is used primarily for body text and headings, and White is used for screen backgrounds and negative space.
White
Neutral_0
#FFFFFF
Orange
Orange_500
#FF9C10
Black
Neutral_500
#272D37
White
Neutral_0
#FFFFFF
Secondary Colors
Secondary Colors
Secondary Colors
Our secondary colors contain a variety of colors to keep things fresh and interesting. Secondary colors provide more ways to accent and distinguish our product. Each color is selected with the purpose in order to provide meaningful feedback about our products.
Our secondary colors contain a variety of colors to keep things fresh and interesting. Secondary colors provide more ways to accent and distinguish our product. Each color is selected with the purpose in order to provide meaningful feedback about our products.
Our secondary colors contain a variety of colors to keep things fresh and interesting. Secondary colors provide more ways to accent and distinguish our product. Each color is selected with the purpose in order to provide meaningful feedback about our products.
Green
Green_500
#0DBD12
Blue
Blue_500
#23B8E6
Red
Red_500
#EF0808
Neutral Colors
Neutral Colors
Neutral Colors
Neutral Colors contain multiple tints of grey to efficiently apply them and neutral colors are used as supporting secondary colors in the background, text colors, Inactive states of icons & other components, Dividers & borders, separators, models, etc.,
Neutral Colors contain multiple tints of grey to efficiently apply them and neutral colors are used as supporting secondary colors in the background, text colors, Inactive states of icons & other components, Dividers & borders, separators, models, etc.,
Neutral Colors contain multiple tints of grey to efficiently apply them and neutral colors are used as supporting secondary colors in the background, text colors, Inactive states of icons & other components, Dividers & borders, separators, models, etc.,
Neutral_500
Where black is required
#272D37
Neutral_400
Body texts & Component Description
#36414C
Neutral_300
Inactive states of Icon & Other Components
#66737F
Neutral_200
Default texts in text filed, disabled buttons
#8F9CA9
Neutral_200
Default texts in text filed, disabled buttons
#8F9CA9
Neutral_100
Dividers, Borders & Seperators
#D5DDE5
Neutral_50
Light Background for cards
#EEF2F6
Typography
Typography
Typography
Our typography, the most important medium of communication in our platform, needs to be perfectly legible to convey the core value of our brand. and Our typography guidelines ensure that we maximize legibility and maintain visual hierarchy throughout all of our products.
Our typography, the most important medium of communication in our platform, needs to be perfectly legible to convey the core value of our brand. and Our typography guidelines ensure that we maximize legibility and maintain visual hierarchy throughout all of our products.
Our typography, the most important medium of communication in our platform, needs to be perfectly legible to convey the core value of our brand. and Our typography guidelines ensure that we maximize legibility and maintain visual hierarchy throughout all of our products.
Font Used: Urbanist (Google Font)
Font Used: Urbanist (Google Font)
Font Used: Urbanist (Google Font)
Iconography
Iconography
Iconography
Icons are of prime importance because customers can be immensely motivated to perform an action by simply looking at an icon. Our icons can be used across the web, iOS, and Android to represent similar concepts.
Icons are of prime importance because customers can be immensely motivated to perform an action by simply looking at an icon. Our icons can be used across the web, iOS, and Android to represent similar concepts.
Icons are of prime importance because customers can be immensely motivated to perform an action by simply looking at an icon. Our icons can be used across the web, iOS, and Android to represent similar concepts.
There will be a line version and a filled version. line version of the icon was used in most cases to visually balance, so more than one can be used when close together. Often, a filled version can be used to represent an action that has been carried out, such as using a filled zone icon when the user selects a zone. You can use color to further increase this interaction and change.
There will be a line version and a filled version. line version of the icon was used in most cases to visually balance, so more than one can be used when close together. Often, a filled version can be used to represent an action that has been carried out, such as using a filled zone icon when the user selects a zone. You can use color to further increase this interaction and change.
There will be a line version and a filled version. line version of the icon was used in most cases to visually balance, so more than one can be used when close together. Often, a filled version can be used to represent an action that has been carried out, such as using a filled zone icon when the user selects a zone. You can use color to further increase this interaction and change.
05. Wireframes
Low-Fedilty Wireframes
Low-Fedilty Wireframes
Low-Fedilty Wireframes
Wireframes helped us to establish the main information architecture and to focus on functionality rather than on visual appearance. I tested in internally to gather crucial feedback before starting the UI Design.
Wireframes helped us to establish the main information architecture and to focus on functionality rather than on visual appearance. I tested in internally to gather crucial feedback before starting the UI Design.
Wireframes helped us to establish the main information architecture and to focus on functionality rather than on visual appearance. I tested in internally to gather crucial feedback before starting the UI Design.
06. Visual Design
High-Fedilty Wireframes
High-Fedilty Wireframes
High-Fedilty Wireframes
Users will be able to rent one of Bud-e's electric scooters for the long term. To rent a vehicle, the user just needs to provide LTR Details and submit a request for the doorstep delivery of the vehicle. This makes convenient commuting by keeping vehicles themselves.
Users will be able to rent one of Bud-e's electric scooters for the long term. To rent a vehicle, the user just needs to provide LTR Details and submit a request for the doorstep delivery of the vehicle. This makes convenient commuting by keeping vehicles themselves.
Users will be able to rent one of Bud-e's electric scooters for the long term. To rent a vehicle, the user just needs to provide LTR Details and submit a request for the doorstep delivery of the vehicle. This makes convenient commuting by keeping vehicles themselves.
07. Validating Our Assumptions
Testing the Interfaces & Usability
Testing the Interfaces & Usability
Testing the Interfaces & Usability
After preparing the interactive prototypes, It was time to test them. We asked users to perform multiple tasks on the prototypes and gathered detailed information on how they interacted with the product using Maze (Online remote testing tool)
After preparing the interactive prototypes, It was time to test them. We asked users to perform multiple tasks on the prototypes and gathered detailed information on how they interacted with the product using Maze (Online remote testing tool)
After preparing the interactive prototypes, It was time to test them. We asked users to perform multiple tasks on the prototypes and gathered detailed information on how they interacted with the product using Maze (Online remote testing tool)
Concept & Idea Validation
Getting feedback on feature ideas and product concepts from target users early on.
Wireframe & Usability Testing
Testing and validating usability across wireframes with users to reduce the risk of failure
Content & Copy Testing
Validating content or copy on things like clarity, tone of voice,
and overall perception.
Validating content or copy on things like clarity, tone of voice, and overall perception.
Validating content or copy on things like clarity, tone of voice, and overall perception.
Feedback & Satisfaction
User surveys act as a source of truth that gives real data & insights for improvements.
User Testing 01
User Testing 02
User Testing 03
User Testing 03
User Testing 04
User Testing 05
During the user testing phase, we collected data from each session, recording and subsequently reanalyzing them upon completion of the workshops
During the user testing phase, we collected data from each session, recording and subsequently reanalyzing them upon completion of the workshops
During the user testing phase, we collected data from each session, recording and subsequently reanalyzing them upon completion of the workshops
08. Usability Testing
Heatmaps - Eye tracking studies
Heatmaps - Eye tracking studies
Heatmaps - Eye tracking studies
Heatmaps are generated on all the core screens of bud-e by using the Visual Eyes tool. This tool makes it easy to generate user insights and gives me attention maps and focal areas in the design and insights into which parts of the design are the most and the least engaging, instantly. This helps in organizing the content in a manner that conveys the desired message and leads to desired actions by the user.
Heatmaps are generated on all the core screens of bud-e by using the Visual Eyes tool. This tool makes it easy to generate user insights and gives me attention maps and focal areas in the design and insights into which parts of the design are the most and the least engaging, instantly. This helps in organizing the content in a manner that conveys the desired message and leads to desired actions by the user.
Heatmaps are generated on all the core screens of bud-e by using the Visual Eyes tool. This tool makes it easy to generate user insights and gives me attention maps and focal areas in the design and insights into which parts of the design are the most and the least engaging, instantly. This helps in organizing the content in a manner that conveys the desired message and leads to desired actions by the user.
Rule of Thumb Testing
Rule of Thumb Testing
Rule of Thumb Testing
The thumb zone is the "safe zone" on a mobile device where thumbs feel the most comfortable when interacting with the screen. Over 60% of users use their mobile devices with a single hand which means just using their thumb. This rule can be taken as a guide to place all the navigation and important clicks in the green zones ensuring good accessibility, efficiently and painlessly resulting in a better experience.
The thumb zone is the "safe zone" on a mobile device where thumbs feel the most comfortable when interacting with the screen. Over 60% of users use their mobile devices with a single hand which means just using their thumb. This rule can be taken as a guide to place all the navigation and important clicks in the green zones ensuring good accessibility, efficiently and painlessly resulting in a better experience.
The thumb zone is the "safe zone" on a mobile device where thumbs feel the most comfortable when interacting with the screen. Over 60% of users use their mobile devices with a single hand which means just using their thumb. This rule can be taken as a guide to place all the navigation and important clicks in the green zones ensuring good accessibility, efficiently and painlessly resulting in a better experience.
09. Outcomes
The Impact and acheiving success metrics
The Impact and acheiving success metrics
The Impact and acheiving success metrics
Bud-e was launched in Sep 2021, that onboarded thousands of users to use bud-e. Receiving almost 90% liking from the people who have used the product, it was a big result compared to similar competitors. Here are some reviews found on the respective platform stores
Bud-e was launched in Sep 2021, that onboarded thousands of users to use bud-e. Receiving almost 90% liking from the people who have used the product, it was a big result compared to similar competitors. Here are some reviews found on the respective platform stores
Bud-e was launched in Sep 2021, that onboarded thousands of users to use bud-e. Receiving almost 90% liking from the people who have used the product, it was a big result compared to similar competitors. Here are some reviews found on the respective platform stores
34%
34%
34%
Increased 34% of active users within the first three months of the app launch.
4.5
4.5
4.5
Maintained a Play Store rating of 4.5 stars or higher based on user reviews.
5X
5X
5X
Achieved a 5X in new user sign-ups through the referral program within the first six weeks.
Achieved a 5X in new user sign-ups through the referral program.
Achieved a 5X in new user sign-ups through the referral program.
10. Conclusion
My Learnings & Takeaways
My Learnings & Takeaways
My Learnings & Takeaways
Not every time a designer gets a golden opportunity to design an end-to-end product with a large user base. I cherish this opportunity which helped me in improving myself as a product designer impacting thousands of people. Here are few key takeaways in the process.
Not every time a designer gets a golden opportunity to design an end-to-end product with a large user base. I cherish this opportunity which helped me in improving myself as a product designer impacting thousands of people. Here are few key takeaways in the process.
Not every time a designer gets a golden opportunity to design an end-to-end product with a large user base. I cherish this opportunity which helped me in improving myself as a product designer impacting thousands of people. Here are few key takeaways in the process.
Being in a small and close team allowed me to have a voice in every part of the product– from overall product direction and ideation, to maintaining strong communications with our development team.
Being in a small and close team allowed me to have a voice in every part of the product– from overall product direction and ideation, to maintaining strong communications with our development team.
Being in a small and close team allowed me to have a voice in every part of the product– from overall product direction and ideation, to maintaining strong communications with our development team.
Balancing pace and perfection
Balancing speed and attention to detail was crucial in the fast-paced project, requiring setting goals and planning with strict timelines.
Receiving feedback and iterating
Consistent engagement with the team and stakeholders for feedback facilitated iterative improvements, ensuring an enhanced user experience.
Cross-functional Collaboration
Collaborating with cross-functional teams, including managers, developers, QA, and marketers, was pivotal in achieving project goals collectively as a product designer.
Thanks for reading it to the end!🙏.
Thanks for reading it to the end!🙏.
Thanks for reading it to the end!🙏.
We are done and it looks lovely! and Our development team has worked over the past months to elevate these experiences for you. we hope you enjoyed going through this project. :) If you have any feedback on app design and presentation, we are all ears.
We are done and it looks lovely! and Our development team has worked over the past months to elevate these experiences for you. we hope you enjoyed going through this project. :) If you have any feedback on app design and presentation, we are all ears.
We are done and it looks lovely! and Our development team has worked over the past months to elevate these experiences for you. we hope you enjoyed going through this project. :) If you have any feedback on app design and presentation, we are all ears.
Note: I (Guruprakash Adimulam) was the sole product designer on the project and handled everything from start to finish along with other people. I thank Surya, Chandra, Adi, Dileep & Mahender for giving me the opportunity and mentorship to create this truly magical experience. Also, kudos to all the product, engineering, business & marketing teams.
Note: I (Guruprakash Adimulam) was the sole product designer on the project and handled everything from start to finish along with other people. I thank Surya, Chandra, Adi, Dileep & Mahender for giving me the opportunity and mentorship to create this truly magical experience. Also, kudos to all the product, engineering, business & marketing teams.
Note: I (Guruprakash Adimulam) was the sole product designer on the project and handled everything from start to finish along with other people. I thank Surya, Chandra, Adi, Dileep & Mahender for giving me the opportunity and mentorship to create this truly magical experience. Also, kudos to all the product, engineering, business & marketing teams.
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Want to work together?
Feel free to reach out for collaborations, inquiries, or just to say hello.
Want to work together?
Feel free to reach out for collaborations, inquiries, or just to say hello.
Want to work together?
Feel free to reach out for collaborations, inquiries, or just to say hello.
Let's Be Friends
Feel Free to Hit Me Up!
I always enjoyed product discussions and If you’re a startup founder or PM/Growth person and interested to chat! Hit me up on any social media platforms.
Crafted with ❤️ on Framer, All Rights Reserved © 2024 Guruprakash.
Let's Be Friends
Feel Free to Hit Me Up!
I always enjoyed product discussions and If you’re a startup founder or PM/Growth person and interested to chat! Hit me up on any social media platforms.
Crafted with ❤️ on Framer, All Rights Reserved © 2024 Guruprakash.
Let's Be Friends
Feel Free to Hit Me Up!
I always enjoyed product discussions and If you’re a startup founder or PM/Growth person and interested to chat! Hit me up on any social media platforms.
Crafted with ❤️ on Framer
All Rights Reserved © 2024 Guruprakash.